Peak Industry Body for Australian Sunscreen

The Australian Sunscreen Council (ASC) continues to play a central role in informing public debate on sunscreen safety, regulation, and innovation in Australia. Over the past six months, ASC has been the go-to industry body for the country's leading newsrooms — including the ABC, The Courier-Mail, the Herald Sun, and Nine News — while also extending Australia's voice into international regulatory and scientific forums.

For decades, Australians have been told to avoid the sun at all costs — but new global research suggests that message may no longer fit the science. Epidemiological studies from the UK and Sweden show that people who get more sunlight live longer, with reduced all-cause, cardiovascular, and cancer mortality.

Australia has the highest rates of skin cancer in the world — yet skin cancer rates continue to rise despite decades of sunscreen promotion. Recent research, including a major McGill University study, found that sunscreen users were nearly twice as likely to report a history of skin cancer. This “sunscreen paradox” arises because most sunscreens are UVB-biased, block burning but not deeper-penetrating UVA, and even contain anti-inflammatory agents that mask redness.

Australian Sunscreen Council warns: products over 0.28% homosalate or 1.0% oxybenzone cannot be considered safe—stop use now.